E3 Spark Plugs and Lucas Oil to be Key Sponsors of Monster Nationals® Series from Family Events.

E3 Spark Plugs is Name-In-Title Sponsor and Lucas Oil is Presenting Sponsor for the series of 15 indoor monster truck shows during Winter-2009-2010 in Midwest.             

(Indianapolis)    Two major sponsors have been signed for the Monster Nationals series of 15 indoor monster truck show to be produced by the Promotion Company - Family Events across the Midwest during the winter of 2009-2010. The events will be titled "E3 Spark Plugs Monster Nationals Presented by Lucas Oil".

Monster Nationals shows were acquired by The Promotion Company-Family Events during the summer of 2009 from Image Promotions, Inc. of Chardon, OH.  This was the series owned by the late George Eisenhart Jr.   With these Name-In-Title and Presenting sponsorships, the new owners of the Monster Nationals series will be able to assure high-quality productions featuring the nation's top monster trucks and drivers as well as add exciting new supporting acts to the shows.

Steve Joiner, Vice President Sales and Marketing-E3 said: "The audience for Monster Nationals loves high performance. With this Name-In-Title sponsorship we can build on our E3 spark plug high-performance product profile.  This audience appreciates big engine power and nothing helps deliver that power better than our DiamondFire design spark plugs.  Since the E3 Spark Plugs Monster Nationals Presented by Lucas Oil attracts a lot of families; we can also stress the family-friendly story of how we are helping to reduce greenhouse gas emissions and global warming by reducing fuel consumption.  Performance with economy for a better environment-we think it's a message that will hit home with this audience."

Bob Patison, Executive Vice President-Lucas Oil Products commented on the Lucas sponsorship: "Lucas Oil is dedicated to the promotion and growth of grassroots motorsports, and with the integration into Monster Nationals, we are able to continue to round out our involvement with just about every form of motorsports around the country. We have found that bringing the Lucas Oil story to fans of motorsports of all kinds allows us to showcase our brands of high performance lubricants." 

Mike Moore, president of The Promotion Company - Family Events said:  "As we embark on our first season of Monster Nationals events, we are very happy to bring along as partners such high-quality brands as E3 Sparkplugs and Lucas Oil.  These brands are the best in their product categories and that's what we aim to deliver at our shows-the best.  Families will see these two well-known names associated with our productions and feel sure that the E3 Spark Plugs Monster Nationals Presented by Lucas Oil will be an evening of top-notch entertainment thrills."  

The 2009-2010 Monster Nationals shows are scheduled in Illinois, Indiana, Iowa, Kansas, Kentucky, Michigan, North Carolina, Ohio, Pennsylvania, West Virginia, and Wisconsin.

-END-